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CASE STUDY

Stars

Shepherd uses their successful launch on Product Hunt to leverage the social proof for fundraising and media interest.

Company Name:

Shepherd

Launch Date:

March 3, 2022

Website:

https://www.meetshepherd.com/

Shepherd is a Chrome extension that plugs directly into the Google Calendar and Google Meet for teams to take collaborative notes, set custom agendas and assign action items, as well as connect with other productivity apps. Everything in one place!
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Read what Jamie Gotz, CEO of Shepherd, had to say about working with us:

shepherd-meeting-app

#1 Product of the day on March 03, 2022

Background 

The team behind Shepherd had been heads down working on product development and didn’t have the time or resources to prepare for a Product Hunt launch. Yet they wanted to make their launch day a success in order to drive more brand awareness, drive media attention and use if for investor exposure. They decided to outsource the launch preparations to us and we worked with them prior and throughout the campaign.

 

The Results

Shepherd became #1 Product of the day during their launch period which allowed them to drive user signups to their site which they later on used as social proof. In addition, they received a significant amount of early adopter feedback which allowed them to make valuable product iterations according to market feedback.