What is Product Hunt Ship?
Product Hunt is the most popular place online to launch a new product or service. If you’re a startup owner, you can promote and showcase your product on the platform to get significant traction. Product Hunt is a community made up of marketers and entrepreneurs. These users do their best to get their product to reach #1 and become the Product of the Day.
Therefore, the platform has become the holy grail for anyone looking to make a successful product launch online. But before launching successfully, it requires weeks of planning and work. You need to meet two criteria for a successful Product Hunt launch: 1) a great product and 2) a community of ambassadors for your product.
If you answered yes to both questions, you are on your way to a successful product launch. If not, you need to spend more time developing a better product. You can create a plan to launch your product to the community.
Thus, Product Hunt Ship was created to provide product designers and developers with the means to ensure their product is innovative and noteworthy. If you have yet to try using Product Hunt Ship, make sure you take the time to learn more about this and why it’s a must for Product Hunt-ers.
Product Hunting Features
Product Hunt Ship is a toolkit for product creators and developers to advertise their products before officially launching on the platform. This product aims to engage with early adopters and pique their curiosity about your upcoming launch to become one step closer to ensuring a successful launch.
It is a powerful asset that elevates what you can do with Product Hunt to the next level. It has everything you need to improve the product development and market research stage. According to Product Hunt, Ship is available to enable product creators to engage with potential users of their products before their final iteration is released to the public. You can use this engagement opportunity to solicit feedback or answer questions about your product, so you can tweak it to meet the needs of its target users.
Below is a closer look into the various features of Product Hunt Ship.
- Landing Page Editor
A landing page editor is available through Product Hunt Ship. The editor focuses explicitly on the brand and content. While the editing options are limited, they are enough to personalize the look of your landing page and the text.
Some aspects of your landing page that you can edit are the Service, Branding, Company, and Widget. Explore these various features to create a custom yet effective landing page.
- Landing Page Hosting
Aside from editing your landing page, you can also host it through the Product Hunt domain. The landing page is accessible to the Product Hunt community, and you can consult users for feedback on your product. Take advantage of the opportunity to build a landing page on one of the most visited websites in the world!
In addition to hosting your landing page on the Product Hunt website, you can create a custom widget. You can embed that widget on your website or blog. The visitors to your website or blog can click on that landing page widget to see the initial phase of your product development and give feedback or input if they are inclined.
- Mini CRM
Your email subscribers are available through your Product Hunt account using Ship. This list contains essential information about your subscribers, especially since these are Product Hunt account holders. You will access basic information, such as name, email address, and Twitter account.
You can also manually import the information from your subscribers to your messaging system.
- Messaging
Speaking of messaging, it is one of the best features available to Product Hunt Ship. You can send messages to your email lists, such as updates about your new product or scheduled launch or thank them for their support. You can access rich formatting and other functionalities to make your emails more compelling.
With the list of features and functionalities available through Ship, you can focus on your message and engagement with your community.
Optimize The Use Of Product Hunt Ship
Is Ship an excellent addition to your Product Hunt strategy, or is it a waste of your time and effort?
Your success using Ship is only as good as your strategy. Therefore, you can create more buzz about your product before its launch using the following foolproof method.
The first step is to set a goal. Is your goal to be featured as the product of the day? Or do you want to build a great and innovative product? You can utilize the features of Ship to achieve any of these goals. However, you must first identify your goal to ensure you can get your desired result.
The next step to optimizing Product Hunt Ship is engaging with the community as much as possible. The goal is to generate more buzz about your product before it is launched. Encourage your followers and subscribers to share the news about your launch and leverage that to qualify more leads for your product before, during, and after the launch.
The next step is to focus on branding and to build great content. A landing page editor is one of the best tools available through Ship. Make the most of this tool by creating compelling content to pitch your product. For example, keep your tagline clear and concise. What does your product do that no other product can? It’s also essential to briefly explain the capabilities of this product and what value it offers to your target users.
Finally, make full use of your early leads. You can import a list of the emails of people who have expressed interest in your product. Always blast them with email updates about your product launch and engage with them a few weeks before the launch. It gives you a better sense of interest in the product.